Principles of marketing (Record no. 2328)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00346nam a2200133Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 060110s9999 xx 000 0 und d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | KOT/P |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Kotler, Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of marketing |
| Statement of responsibility, etc | Philip kotler |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 12nd Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | PHI Learning Private Limited, Delhi |
| Year of publication | 2008 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | Jan-20 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Koha item type | Source of acquisition | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| WMO College Library | WMO College Library | Commerce | 14/10/2009 | 525.00 | 658.8 KOT/P | 2881 | Reference | |||||
| WMO College Library | WMO College Library | Commerce | 14/10/2009 | 425.00 | 658.8 KOT/P | 8429 | Books | |||||
| WMO College Library | WMO College Library | Commerce | 14/10/2009 | 525.00 | 658.8 KOT/P | 9883 | Books | |||||
| WMO College Library | WMO College Library | Commerce | 11/01/2023 | 525.00 | 658.8 KOT/P | 8227 | Books | UGC-Minority | UGC-XI PLAN MINORITY |